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Filed under: Videos, Mitsubishi

Mitsubishi is hyping its latest entrant into the Lancer Evolution X family with a new video of the SE tackling two of California’s greatest racetracks.

The Special Edition blends the GSR and MR models to create a mid-range Evo that’s slightly easier on the wallet, but it doesn’t skimp on the good stuff. A Twin-Clutch Sportronic Shift Transmission is mated to the standard turbocharged 2.0-liter four, while two-piece Brembo front brake rotors, Bilstein shocks and Eibach springs round out the performance mods. Mix in the same “diamond black” paint job from the SE edition of the Evolution IX, a rear lip spoiler, Xenon XID headlamps, heated Recaro bucket seats and a set of 12-spoke wheels and you’ve got yourself a genuinely special Evo on your hands. Hit the jump to see the SE taking to track, complete with gratuitous powerslides and tire-shredding four-wheel drifts.

[Source: YouTube]

Continue reading Video: Mitsubishi Lancer Evolution X SE ready to smoke some rubber

Video: Mitsubishi Lancer Evolution X SE ready to smoke some rubber originally appeared on Autoblog on Fri, 16 Jul 2010 16:58:00 EST. Please see our terms for use of feeds.

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Filed under: Hatchback, Mitsubishi, Electric

When Mitsubishi launched the production version of the i-MiEV electric car in Japan last year, it came in at a frighteningly high price – almost $50,000 before tax incentives. That’s a lot of coin for a small car with a limited range, but Mitsubishi has said repeatedly that it wants to bring the home-market price down to about $22,000 by 2012.

Before that happens, the i-MiEV is due to arrive in the U.S. market in 2011 and Nissan has already moved aggressively to price the Leaf at under $33,000. With that in mind, Mitsubishi is aiming for a sticker price of under $30,000 for its EV before the $7,500 federal tax credit. The real world range of the i-MiEV is likely to be as low as 50-60 miles, with no range extension capability. And for such a low range, the diminutive EV will need an appropriate price to get any traction in the market.

[Source: Automotive News - Sub. Req.]

Report: Mitsubishi targeting sub-$30k MSRP for U.S. i-MiEV EV originally appeared on Autoblog on Mon, 12 Jul 2010 16:32:00 EST. Please see our terms for use of feeds.

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Filed under: Sedan, Performance, Mitsubishi

If you’re hankering for a dual-clutch equipped Mitusbishi Lancer Evolution X, but can’t manage to shell out the $40,000 or so for the top-of-the-line MR, Mitsubishi will begin offering the next best thing later this year.

The Evo X SE packs the same TC-SST transmission as its 335i-challenging sibling, complete with three driving modes – Normal, Sport and Super-Sport – channeling all 291 horsepower and 300 pound-feet of torque to its S-AWC all-wheel drive system.

On the outside, it’s a predictable blend of GSR and MR kit, including a GSR front fascia and black vents, along with an MR rear diffuser and upgraded Bilstein shocks. Inside, cloth Recaros come standard – our preferred choice compared to the MR’s leather-lined thrones.

Pricing won’t be announced until next month, but expect the SE to carry a sticker of around $35,800 – undercutting the standard MR by around $3,000 and a little less than a $2,000 premium over a comparable GSR.

2011 Mitsubishi Lancer Evolution X SE melds the best bits of the GSR and MR originally appeared on Autoblog on Tue, 06 Jul 2010 16:18:00 EST. Please see our terms for use of feeds.

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Filed under: Crossover, Mitsubishi, First Drive

From all outward appearances, Mitsubishi could be considered the Chrysler of Japan. Its products have grown fragmented. Its focus scattershot. Its past interiors… well, the less said the better. So it was a breath of fresh air to hear that Mitsubishi’s attention will be centered on two core marques going forward: the Lancer and Outlander.

With the Galant toiling away in obscurity and the Eclipse a heavyweight shell of its former self, the Japanese automaker’s compact sedan and crossover lines are the two remaining bright spots in its portfolio (all-electric iMiEV aside).

And if you’re looking for a Lancer, Mitsubishi has you covered. In spades. A basic runabout? Easy. A tech-laden, turbocharged, all-wheel drive sports sedan. Done. Name your price and priorities, and there’s a Lancer for you.

But what about the Outlander?

According to Bryan Arnett, Mitsubishi’s Manager of Product Strategy, the Outlander brand is set to expand in the coming years. In addition to the four trim levels – topped off by the surprisingly entertaining GT – there’s room to fill above and below. While the Endeavor currently sits at the peak of the company’s CUV pile (for the time being), Mitsubishi needs something on the small side to compete with the new Kia Sportage, Volkswagen Tiguan and upcoming Nissan Juke. It’s a segment that – according to most automakers – is set to explode in the new few years, and Mitsubishi wants to be a player. Enter the Outlander Sport, a right-sized CUV that takes the core components of its bigger brother and distills them into a smaller, lighter package.

Photos by Damon Lavrinc / Copyright (C)2010 Weblogs, Inc.

Continue reading First Drive: 2011 Mitsubishi Outlander Sport is right-sized at the right time

First Drive: 2011 Mitsubishi Outlander Sport is right-sized at the right time originally appeared on Autoblog on Wed, 07 Jul 2010 11:57:00 EST. Please see our terms for use of feeds.

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